For multi-location retail service businesses and franchises, managing marketing campaigns and promotions can quickly become overwhelming. Disconnected marketing tools lead to inconsistencies across locations, making it harder to maintain brand identity and target the right audiences. Even centralized solutions often fall short in providing the critical client data and insights needed for truly effective campaigns. At the same time, promotion management can become chaotic, with multiple locations running different offers, limited visibility into performance, and no clear way to optimize promotions for revenue growth. Without the right tools, businesses risk wasting time and resources on ineffective campaigns.
To address these challenges, MyTime introduces four upcoming and released features designed to simplify marketing and promotion management for multi-location businesses:
For franchises and businesses with multiple locations, scaling marketing and engagement efforts requires maintaining a consistent brand while ensuring campaigns resonate with each local market. However, a centralized marketing solution is only as effective as the data behind it—without the right insights, campaigns risk reaching the wrong audience at the wrong time. In the competitive retail services space, businesses can’t afford fragmented messaging, inconsistent customer experiences, or inefficient campaign execution.
The Global Marketing Module, which is currently in beta, solves these challenges by enhancing MyTime’s powerful marketing tools, giving corporate teams greater control over campaign creation and distribution across locations. With integrated client and appointment data, corporate teams can craft business-wide marketing strategies and build a library of effective campaign templates and automated messages. This ensures that every location has easy access to high-quality, on-brand campaigns, while still allowing for localized customization where needed.
MyTime’s Global Marketing Module empowers multi-location businesses to optimize marketing efforts, enhance consistency, and make data-driven decisions. By centralizing marketing management, businesses can streamline campaign execution across locations, eliminate inefficiencies, and improve overall marketing performance. With the right tools in place, companies can maximize resources and ensure each location contributes to broader organizational success.
Dive Deeper with MyTime’s New Support Center:
Efficient promotion management is crucial for businesses looking to engage customers and drive revenue while avoiding the complexity of handling multiple campaigns across various locations. In multi-location businesses, promotions often become difficult to track, target, and optimize. A successful strategy requires centralized tools that offer control, flexibility, and visibility over all promotional efforts, making it easier to execute, measure, and maximize results. MyTime’s enhanced promotion features provide businesses with the tools to streamline and customize promotions, ensuring consistency and efficiency across all touchpoints, both in-store and online. MyTime enhances promotional efforts by providing businesses with the ability to easily manage, customize, and optimize their campaigns across multiple locations. Here’s how:
MyTime's Promotions tool now offers greater flexibility, allowing businesses to configure individual promotions for use in-store and online or exclusively during in-person transactions. This update gives businesses more control over how and where promotions are applied, whether to maximize engagement with online offers or strategically drive in-store visits. By tailoring promotions to their specific goals—such as encouraging direct interactions or broadening reach across channels—businesses can optimize their marketing efforts to drive revenue and growth on their terms.
Discover how to setup Online Promotions on MyTime’s new Support Center.
Another powerful feature of MyTime is its ability to create Targeted Promotions for Specific Packages & Memberships. This allows businesses to design promotions that more precisely reflect the value and target audience of each package and membership. By personalizing promotions and tailoring them to meet the purchasing behaviors of different customer segments, businesses can increase profitability and enhance loyalty by offering deals that align more closely with the needs and specific interests of target customers.
Use MyTime’s New Support Center to Learn how to Target Promotions for:
MyTime’s Comprehensive Promotion Management & Insights feature provides businesses with greater visibility and control over all ongoing campaigns. The promotion management dashboard allows businesses to easily track, adjust, and optimize their promotions. With key details like promo codes, barcodes, and auto-apply settings readily available, businesses can make informed decisions to ensure the success of their promotional efforts.
While MyTime provides powerful promotion tools, businesses should be mindful of the following to ensure optimal results:
By centralizing your marketing, promotions, and customer engagement in one cohesive platform, MyTime gives businesses greater control and visibility. This unified approach allows you to create high-impact campaigns that resonate with customers, while eliminating the complexity of managing fragmented tools. It ensures all locations are aligned and working toward the same goals. With MyTime, businesses can focus on driving results without the hassle of disconnected systems.
Ready to simplify your marketing and promotions? Reach out to your account manager or the Support Team to learn more.
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